Call tracking for every kind of business
Know which marketing makes your phone ring
VereTel gives every campaign, mailer and web page its own tracking number. Calls ring straight through to the line you already answer, and every call is logged in your own desk with the source it came from.
- No card to start
- No setup fee
- Month to month
Create your account in minutes, with help if you ask. Numbers are not on sale yet.
Calls
Sample data| Started | Tracking number | Status | Duration |
|---|---|---|---|
| 10:42 AM | Google Ads · Services(727) 555-0110 | answered | 14:08 |
| 10:31 AM | Facebook · Promo(727) 555-0121 | answered | 9:51 |
| 10:17 AM | Google Ads · Services(727) 555-0110 | missed | 0:00 |
| 9:58 AM | Mailer · October(727) 555-0134 | answered | 22:36 |
| 9:44 AM | Website · Contact page(727) 555-0145 | answered | 6:12 |
One number for every source you want to measure
- Search ads
- Social ads
- Direct mail
- Radio and TV
- Listings
- Your website
The problem
Which source made the phone ring?
Businesses pay for calls from Google, Facebook, TikTok, mailers, listings and lead vendors, then send them all to one phone number. When the phone rings, every call looks the same. The budget goes on, and the question never gets answered.
Spend without an answer
Ad platforms report clicks. Your business runs on conversations. Without tracking, the two never meet.
Asking callers doesn’t work
“Where did you hear about us?” gets a guess, if anyone remembers to ask on a busy day.
Missed calls disappear
A caller who hung up before anyone answered leaves no trace, unless every call is logged.
How it works
Three steps, and the first one is free
No new phones and no change to how your team answers. The carrier does the forwarding; your desk keeps the record.
Create a free account
Sign up with your email address and set it up yourself. You get a desk with sample calls, a test tag for your website and the ROI calculator. No card, no demo.
Choose a number when you are ready
Pick a plan and a local number in your area code, one for each source you want to measure, and the line it should ring. Numbers are not on sale yet. Create a free account and ask to be told when they are.
Every call lands in your desk
The carrier forwards each call to the line you already answer. Your desk logs the caller, the time, the number dialed and its source, answered or missed, and how long it lasted.
Text description of the video, scene by scene
- Title. The VereTel ribbon mark, a V with a dot, then the title “How VereTel works” and, under it, “Know which marketing makes your phone ring”.
- “1. One tracking number per ad source.” Three cards appear one after another: “Search ad” with the number (727) 555-0110, “Social ad” with (727) 555-0121 and “Mailer” with (727) 555-0134. A note says: “Local tracking numbers, in the area code you choose.” A label says “Illustration with sample data”.
- “2. The carrier forwards the call to your line.” A simple flow runs from “Caller dials the number” to “Phone carrier” to “Your existing line”, which is drawn as a phone that rings. A note says: “Forwarding happens at the phone carrier, not inside our web app.”
- “3. Every call is logged in your desk.” A call list fills one row at a time. Its columns are Time, Tracking number with its label, Status and Duration. The sample rows are 10:42 AM, (727) 555-0110, Search ad · Spring offer, answered, 14:08; 10:31 AM, (727) 555-0121, Social ad · New customers, answered, 9:51; 10:17 AM, (727) 555-0110, Search ad · Spring offer, missed, 0:00; and 9:58 AM, (727) 555-0134, Mailer · October, answered, 22:36. A badge says “Illustration with sample data”. A note says: “When it started, the caller’s number, the number dialed, answered or missed, and how long it lasted.”
- Closing card, on the dark brand colour with the VereTel logo: “One number per source. Every call shows the number it came in on.” Then “Create a free account. Plans from $19.99 a month. No setup fee. Month to month.” and the address veretel.com/get-started.
- Caller sees your adand dials its number
- Tracking numberone per ad source
- Carrier forwardsat the network level
- Your businessyour line rings
- Your VereTel deskthe call is logged with the number dialed
Built on two decisions
Simple where it matters
Forwarding happens at the carrier, not in our app
Each tracking number is set to forward at the phone carrier itself. Our website and desk receive the call’s record; they are not in the path of the conversation between your caller and your team. How forwarding works.
Each customer’s calls are kept apart in the database
VereTel is built to serve many customers. PostgreSQL row-level security keeps each customer’s calls separate from every other customer’s, enforced by the database on every query. Security at VereTel.
Features
What every plan includes
Once you have numbers, you set up their forwarding and website number insertion yourself, or we help. Call recording, transcription and reports are coming, and we will say so here when they ship.
Local tracking numbers
One number per campaign, mailer, listing or page, each labeled with its source.
Learn more about local tracking numbersForwarding at the carrier
Calls ring through to the line you already answer. No new phones.
Learn more about forwarding at the carrierA desk that logs every call
Caller, number dialed, answered or missed, duration: every tracked call, including the missed ones.
Learn more about a desk that logs every callWebsite number insertion
Show a tracking number on the pages you choose. If anything fails, your usual number stays.
Learn more about website number insertionYour data stays yours
Every customer has its own desk and sign-in, kept apart at the database level.
Learn more about your data stays yoursWatched by our team
Automated checks every minute on the pipeline that records and bills your calls.
Learn more about watched by our teamWho it is for
For any business that advertises for calls
The product is the same for everyone: a number per source, forwarding to your line and a desk that logs every call. These pages show how it fits a few kinds of business.
Home services and HVAC
Give your trucks, yard signs, mailers and search ads numbers of their own, and see which ones make the phone ring.
Read more about home services and hvacLaw firms
See which ads, directories and referral sources bring new-client calls, and which of those calls were missed.
Read more about law firmsAutomotive
Separate numbers for sales and service, for listings and for mailers, each ringing the desk that should answer it.
Read more about automotiveInsurance agencies
Pages written for insurance agencies, line by line: ACA, Medicare, life, final expense, property and casualty.
Read more about insurance agenciesPricing
Plans from $19.99 a month
Create a free account first, and pay only when you choose a number. Every plan includes local tracking numbers, a pool of forwarded minutes, your own desk and website number insertion. No setup fee, month to month.
Free account
$0 / month
Sample calls, a website test tag, the ROI calculator
Solo
$19.99 / month
1 number · 250 minutes
Starter
$79 / month
3 numbers · 1,000 minutes
Growth
$199 / month
10 numbers · 3,000 minutes
Scale
$399 / month
25 numbers · 7,500 minutes
Numbers are not on sale yet. Create a free account and ask to be told when they are.
Founding customers: the first 10 customers that sign up by December 31, 2026 keep their plan price for 24 months; to ask for it, mention it on the Talk to us form.
Questions
Common questions
Straight answers, including what VereTel does not do yet. More in the FAQ, or ask us.
What is call tracking?
Call tracking gives each advertising source its own phone number, so every call arrives labeled with where the caller found you. VereTel forwards those numbers to the line you already answer and logs each call in your desk.
What kind of business is VereTel for?
Any business that advertises to make the phone ring: local services, professional practices, insurance agencies, call teams and others. If your customers call before they buy, the question is the same: which marketing produced the call?
Is it free?
Creating an account is free: you need an email address, not a card. A free account has sample calls in your desk, a test tag for your website and the ROI calculator. You pay only when you choose a phone number.
Can I sign up online?
Yes. Create a free account with your email address and set it up yourself, with no approval and no demo. It takes minutes, and we help if you ask.
Do I need a demo?
No. A demo is optional. If you would rather talk first, book one or use the Talk to us form.
Do I need to change my phone system?
No. Tracking numbers forward to the line you already answer. Your main number, phones and team stay the same.
Does VereTel record or transcribe calls?
Not yet. Call recording, transcription and reports are coming. Today VereTel logs each call’s details: time, caller, the number dialed, the outcome and the duration.
How much does it cost?
A free account costs nothing. Paid plans start at $19.99 a month for 1 number and 250 forwarded minutes, and you pay only when you choose a number. There is no setup fee and plans are month to month. Numbers are not on sale yet. Create a free account and ask to be told when they are.
Find out which marketing makes your phone ring
Create a free account with your email address: no card, no demo and no waiting for us. It takes minutes, and we help if you ask.